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Our Story

Ballers Champagne was created with a simple vision in mind, to blend traditional methods with modern techniques and designs to appeal to a new generation of champagne drinkers. And for those of us with a pursuit to be lavishly successful, a champagne named for those who aspire to be great.

Founded in 2015, Ballers Champagne is an international brand that is privately held, with a philosophy centred on the finest quality. Synonymous with a lavish lifestyle, Ballers Champagne was created for everyone who works hard to live the dream.

The Champagne House

Ballers Champagne is crafted by the award-winning champagne house La Maison Penet, a family with over four hundred years of champagne heritage, whose vineyards stretch across the Montagne de Reims, an area celebrated for its exceptional Pinot Noir grapes.

La Maison Penet

La Maison Penet is both a prestigious place and the culmination of ancestral expertise. Owner and winemaker Alexandre Penet grew up watching his grandfather and father make champagne, taking over the estate in 2008.

Produced to demanding standards, Alexandre crafts refined champagne focused on freshness and purity. Avoiding malolactic fermentation and using a very low dosage so as not to mask the true flavour of the fruit, the exquisite flavour profile of Ballers Champagne speaks for itself.

The Vineyard

La Maison Penet is focused on sustainability, having created a highly sustainable viticulture in a Grand Cru terroir. Vines are cultivated without any chemical fertilisers, herbicides or insecticides, allowing for a rich biodiversity in the vineyards.

Harvesting starts in September, and the grapes are carefully picked by hand only when at the optimum ripeness. All grapes are rigorously selected, ensuring only the very best grapes are used.

The Method

The grapes are gently crushed in-house using a Coquard press, manufactured near Reims, France, in the Champagne region. After carefully separating the juices, the cuvée is used to craft Ballers Champagne.

Our champagne is nestled 60 feet underground in 19th century cellars for a minimum of 36 months, giving the perfect dim lighting and cool temperature necessary for the slow maturing of the exquisite bubbles. Extra-long ageing in oak barrels guarantees the full potential of each wine while maintaining its purity and freshness.

The bottles are gently rotated by hand every other day to enrich the wine with the compounds in the sediment and obtain a perfectly clear wine.

Hidden under the neighbouring villages of Verzy and Verzenay, Ballers Champagne matures to perfection in 19th century chalk-mined cellars.

The Bottle

Ballers Champagne bottles make a statement, with a range that includes metallic branded foils, chrome plating and aluminium labels.

Our chrome editions are the jewel in our crown, expertly chromed using a secret cold process to ensure that the champagne is not affected. All chrome bottles come carefully encased in a branded velvet cover bag to ensure that they arrive in mint condition.

Up to ten skilled professionals polish and apply each element by hand, making every bottle unique.

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